Sirena You is a Vancouver-based serial entrepreneur, investor, and the founder of HealthByte Technology Inc., a platform advancing consumer-driven, preventative healthcare. She has founded and co-founded multiple companies across technology and innovation sectors, with ventures reaching billion-RMB scale and serving large global user bases.
Her career began in the ultra-high-net-worth market, including 10+ years of selling private jets, where she developed a deep understanding of access, service models, and premium ecosystems. A pivotal turning point came during her time with Human Longevity Inc., a pioneer in genome-based precision healthcare, where she recognized that many of the most advanced health technologies remained accessible only to the wealthy.
This realization reshaped her mission. Today, Sirena is strong advocate for the democratization of healthcare in North America, focused on building and investing in direct-to-consumer (DTC) healthcare platforms that enable individuals to access preventative, data-driven health tools. Her work centers on empowering people to take control of their own health, while contributing to a more sustainable and accessible healthcare system.
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